Discover the core of our project. Explore every detail crafted by Nyna Studio.
Summary
Cirkkle offers a digital savings solution inspired by tontines, crafted for the African diaspora.
The project covered the creation of the visual identity, the design of the website and mobile app, as well as their SEO optimization. From UX/UI to development, everything was designed to boost service credibility, smooth user experience, and maximize online visibility from launch.
Skills
Branding
Webdesign
Supports Marketing
Figma
More about the project
The main challenge was the ability to translate an innovative financial service into a simple, reassuring, and accessible interface. The visual identity was designed around contemporary, simple codes to reflect the reliability and transparency of the service.
The UX/UI of the site and app was crafted to guide users through a seamless journey, whether to understand the tontine's workings or to track their savings circles.
The entire project was optimized for SEO from the outset, incorporating best technical and editorial practices to ensure strong organic ranking from the moment it launched.
